The "Red Zone."
The last 20 yards from the opponent's goal line. It's difficult to score there because the defending team can concentrate its efforts. Likewise, the offensive team has less area in which to maneuver. It takes the focused and precise execution of all players doing their assigned tasks to advance the ball in the Red Zone and score.
In business, we encounter many Red Zones-situations where the pressure is on and our "wiggle room" is limited. It's there where we have to draw on preparation, experience, and strength of character if we hope to reach our objective. We need a solid game plan -- and that's exactly what Scoring in the Red Zone provides.
Through personal anecdotes, illustrations from sports, and timeless wisdom, Spencer Tillman challenges you and your team to win when the pressure is on.